Client: Translation AZ
Services: Web design, Web development, SEO
Translation AZ is a translation company founded in 2011 in Florida, with offices in Bucharest. The services offered by its more than 300 linguists (both in-house and freelancers) are extremely varied, ranging from proofreading and DTP to localization and interpretation.
The project started from the client’s need to compete successfully with large global translation companies. The initial request was to improve the SEO score of the website so that it would have better visibility in organic searches of those using translation services.
Shortcomings were identified and solutions to improve the problems the company’s website was facing were proposed:
The new website uses the WordPress platform, with Elementor Pro core functionality integration, with a custom design for both desktop and mobile.
Content was imported from the old site and new client-supplied content was added to pages where it was lacking. SEO-on-page optimization was resumed.
The website now has an easy-to-use mega-menu that includes the services offered, the languages the agency provides translations for and the industries served.
An online payment solution and a comprehensive customised request for proposal form have been integrated, which will simplify the bidding process and optimise the response time to clients filling in all the details of their project.
The website highlights the company’s strengths of employing human translators, native speakers of the languages from/into which the translations are done, translators with security clearance for top secret documents, secure channel communication for confidential documents.
The end result is a website with an excellent SEO score, relevant content, attractive design and a high quality user experience, and the client has expressed a desire to continue working with us for additional online marketing services.
We started working with Online Hub in August 2022. We are extremely satisfied with the results so far. We have redesigned the website to better meet the needs of our customers, some SEO issues have been fixed and we are going to work on online marketing in the near future. What made the difference compared to other collaborations we have had with other companies was that they listened and identified our needs, then came up with concrete solutions that were implemented quickly; we also communicated extremely effectively. I am very confident that together with Online Hub, Translation AZ will very soon compete with the big global translation companies. (Andreea Saramet, Company CEO)