Client: Solemnis Choir
Year: 2022
Website: corul-solemnis.ro
Services: Logo creation, Web design, Web Development, Copywriting, SEO, social media promotion strategy
Solemnis is a choir founded in 2003, which operates in the Delea Nouă Calist Church in Bucharest.
The choir consists of 25 members, mainly students and graduates of conservatory or folk art school, but also incorporating amateurs who love singing in a choir, continuing a musical tradition dating back to the late nineteenth century.
Over the years, Romanian musical personalities, conductors, musical directors, composers and soloists of great value have worked in this choir.
This is one of our soul projects, one through which our agency supports, through volunteering, cultural activity dedicated to the community.
We are a partner of this choir, providing support in the promotion of planned concerts and tours, through social media campaigns and content creation, out of a desire to raise awareness of this activity, which is aimed at a rather small audience.
The presentation website was created with a custom design, integrating the logo, colour scheme and fonts selected by the client.
The content of the website was written with the generous support of the conductor and main animator of the choir, Mr Alexandru Mija.
The website contains pages presenting the history of the choir, its members and conductors, as well as a page where members of the community are made aware of upcoming concerts and videos of past ones.
In recent years, recruitment campaigns for new members have been devised and implemented on a regular basis (twice a year) to give the choir fresh impetus.
The concept “Solemnis in the community” was created, born out of the desire to raise awareness of the fundamental role that the community has played in the existence of the choral ensemble, as well as a secondary project, the Solemnis Junior Children’s Choir, for which a separate logo and a landing page were created, which also helps in the recruitment of young members.
For each set of promotional materials (banners, posters) for concerts and tours in which the choir participates, a separate graphic has been created.
Sometimes opportunity comes when you least expect it, and meeting the wonderful people at the Online Hub was a chance for the Solemnis Choir to rediscover itself. Since then, the online development of the Solemnis Choir has been carefully guided and very well organised by the Online Hub, and we feel very lucky to have a team of talented people who are remarkable for their professionalism and commitment throughout our collaboration.
From concert posters and business cards to a website that we are very pleased and proud of, this agency has long exceeded our highest expectations! We felt listened to, understood and rewarded with marketing services that always expressed what Solemnis truly stands for!
(Alexandru Mija, Solemnis conductor)
