Client: Inanna Bali Villas
Year: 2023
Website: https://inannabali.com/
Services: Copywriting, web design & web development, logo creation, SEO, DTP.
Inanna Bali is the name of a villa complex and represents an ambitious real estate project in the Bali real estate market. Construction of the Inanna villas has started in 2022, with the first villa to be completed in autumn 2023. The complex comprises 10 turnkey villas with 2 bedrooms, garden and swimming pool.
The client requested the creation of a logo to highlight the name of the project and the development of an interactive website to present the Inanna Bali Villas complex. The whole Inanna image was intended to inspire the idea of luxury. At the same time, the client wanted to develop a brochure that would include a detailed presentation of the villas, their functionalities and at the same time capture the local atmosphere of the area where the complex is located. The purpose of presenting the villas online was to initiate the sale of the villas during the construction phase.
Bali’s property market is competitive and growing at a fast pace. The client needed to put together a brand identity that aligned with the premium level of the area and develop a showcase website that exceeded the standard of experienced companies operating in the Bali market. At the same time, Inanna Bali Villas came up with a unique design concept, and an implementation solution was needed that would integrate and showcase the idea in a way that was easy to understand for the end client.
Logo with a luxury/premium look to give the impression of brilliance in a 2D version accompanied by the colour palette, from which the declinations used on the presentation website were also made.
Created from scratch on a WordPress platform, the Inanna Bali website has the following key points:
Elegant 38-page booklet for print and low resolution version that can be viewed and downloaded directly from the Inanna Bali Villas website.
Design for presentation banner, printed on site in large size to signal the future villa complex.
Throughout the 3-month project, communication with the client was almost daily, with the Online Hub team also advising on aspects such as: chosen photos, written texts, best practices for content structure on pages and other information the client needed.
