Gewiss is an italian company with a local presence on the Romanian market for more than 10 years. Gewiss activates in the electric automation market and offers high-end products for both home users and companies.
Its management is proactive in digital marketing and aims for long term online strategies to develop brand awareness and sales.
ABOUT THE PROJECT
Online Hub audited Gewiss’s website providing a detailed analysis of the content, technical status, security checks and improvement suggestions for better SEO and content strategy.
Online promotion through Pay-per-Click were always set for certain periods of time when offers were available. Setting up conversion goals for this type of campaigns in B2B contexts is always a challenge, but the brand protect component worked out just fine, raising brand awareness.
Another part of our strategy was Gewiss’s Social Media activity, where creating relevant conversations and community development around the theme of “efficient energy” was our main focus.
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